Advertise with us
TecDiveTools is a directory of technical diving centres and instructors, built from the start to be read by AI search as well as by people. If a diver asks an assistant what trimix costs in Thailand or who teaches cave in the Yucatán, this is the kind of source it has to read — and your listing is what it finds.
And growing. The site covers technical diving and nothing else, so the people on it are technical divers — and technical divers are always working towards the next course, whether that is their first decompression rating, an instructor qualification, or a dive trip to train on. Someone using our deco planner is already the diver you want to reach.
We are actively expanding into AI search — the answers assistants give when a diver asks where to train. It is a channel most dive centres are not in yet.
Figures cover early August to mid-September 2026. The site is new, so these are a snapshot of its first weeks, not a monthly average — they will be updated as more data comes in.
What you can buy
Top of search — worldwide and regional
$50 per month
Your listing appears first in worldwide and regional results — and, because a broader placement includes the narrower one, first in your country's results too.
Includes the premium label.
Your own package, featured on Courses
$50 per month
Your own custom package, advertised at the top of the Courses page — in the “Commonly sold as a package” section that divers use to compare what training costs. A Tec 40 to Tec 50 bundle, a cavern-to-full-cave trip, a course with a free check-out dive: whatever you want to sell, described your way, with its price and a link straight to your listing.
Includes the premium label. The package is shown as yours and dated, so a reader knows the offer is current.
Top of search — one country
$25 per month
Your listing appears first in results for a single country.
Includes the premium label.
Guest post
$120 per sponsored link
We welcome non-promotional contributions — an expedition write-up, a technique explainer, a site guide — published on our blog for a fee, linking to your site, with the link also shown on your instructor or dive centre page.
Non-promotional means it is worth reading if the reader never books with you. That is what keeps it on a site divers trust, and it is what makes the link worth having.
The link carries rel="sponsored", which is what Google asks for on a paid link, and the post is labelled as sponsored. That protects your site as much as ours: a link scheme is something search engines act against at both ends, and a post readers can see is paid is one they are willing to act on.
Lock in today's price for 6 or 12 months
Placements are allocated by bid, and bids tend to rise as traffic does — the later you wait, the higher they may be. Commit to a 6-month or 12-month plan and your placement stays at today's rate for the whole term, whatever the bidding does in the meantime.
The premium label
Both placements include a short label in your own words, shown on your card wherever it appears — worldwide, regional and country results. It is the one line a diver reads before deciding whether to click, and you choose what it says.
Why here
- Technical diving only. Cave, wreck, mine, trimix, rebreather and instructor-trainer training — not recreational diving with a technical section bolted on. Everyone reading is already looking for what you teach.
- Built for AI search. Every page carries structured data a model can read without scraping, and the site publishes an llms.txt telling assistants what is here and how to cite it accurately.
- The price corpus is the draw. Nobody else publishes technical course prices in a form readable without opening a PDF. It is why divers arrive, and why assistants cite us.
- Coverage across 7 countries, with country and regional landing pages that rank on their own.
Terms worth knowing
- Subject to bidding. Top-of-search positions and featured packages are limited — one featured package is shown at a time. Where more than one centre wants the same placement, prices move, and an existing placement can be outbid at renewal — unless it is on a 6- or 12-month plan, which holds its rate for the full term.
- Paid placement is labelled as such. A sponsored listing is marked so readers can tell it apart from an ordinary result, and a sponsored post says so above the first paragraph. We are not willing to sell a position that pretends to be editorial.
- It does not change your prices, reviews or course data. Those are reported the same way for every listing, paid or not. What you buy is position and a label, never a different set of facts.
Get in touch
Tell us which listing is yours, which placement you want, and the label text you have in mind.
Email us about advertisingAlready listed and just want your prices showing correctly? That is free — see the pricing guide.